Good Gryf!

Designed by a Kiwi optometrist. He checks eyes and puts frames on faces all day every day. That's what he does. He knows why frames work and why they don't. He knows which frames are rubbish and which ones aren't. He knows structually where the frames can be weak. He knows this because he does this every day. He does not design handbags, or dresses........... not even pant suits............
Because he can't. Because he does not do that every day. Eyewear is his thing.

l.a. Eyeworks

Quote from the designers:

"We design eyewear to celebrate the diversity of faces and the uniqueness of individuals. The glasses we make are sparks of our imagination. You complete these thoughts and bring the dreams of l.a.Eyeworks into being."
-- Barbara McReynolds & Gai Gherardi

50% off Sunglasses as a Second Pair*!

Now's the perfect time to grab yourself a great deal on sunglasses!

See in-store for full terms and conditions.

Get 10% off your frame and lenses with SuperGold Card*!

*Some exclusions apply.

Chat with us about our student package*!

We've got a great range of frames to choose from, and specially designed lens options to assist with screen glare and eye fatigue.

*See in store for full terms and conditions.